A domain name is based on two connected parts. The first is the website name that can be your brand name or a key word. The second part is domain extension. There are many domain names you can find on our internet while browsing. Some of the most famous domain names are facebook.com, amazon.com and google.com.
You have to choose your domain name after excellent research because it is a label of your company. Everyone in the world will find you by this name and know your company. It also represents your product and services. Avoid adding numbers in your domain name because people find it quite difficult to remember. A domain name is not only a name. It helps you introduce your company worldwide as a business. People can know you by searching this name on a search bar. A good domain name will create awareness for the customers. Use the right domain name extensions because it's essential for your domain name. Primarily the best domain ending and top-level domain extensions is .com. There are some other domain name extensions, such as .edu .UK .gov etc. You cannot buy a domain name permanently. A domain name registration is done every year. You can pay for up to 10 years. This means that you will have this domain for ten years.
Perks of a Good Domain
Following are some unique perks of good domain names:
1-Choose an Easy Domain Name
Select a domain name which is easy to remember. People can find out your website quickly and search it again when they need it if website address is easy. Choose easy and short words too. Avoid long phrases and numbers because they are difficult to remember. Choose a name that is not so popular but is unique and captivating. Make sure that people can pronounce it. Choose a simple word for the domain. Avoid hyphens, underscore, and complicated words. Avoid the weird spellings as no one can nowadays get those right.
2-Domain SEO Edge
When Google looks for keywords, it mainly searches the entire websites for it. If your domain name is exactly a particular keyword, it will ranks your website higher. This benefit makes it essential to have a well-researched domain with a good keyword. It can be tricky to have a domain name with a keyword that is a part of your brand name too. This makes finding the right domain a part of your overall branding plan.
3-Make a Business Identity
Your domain name is your identity to people. It tells a lot about your business and the services to the visitors. Most of the people are just attracted by the name and they decide to open a link. A domain name helps to establish your business identity. So, domain name is significant for your online success. It has to communicate about your business authenticity and genuineness. It helps your business grow on internet.
Your website is an online representation of your brand, and it needs to be perfect from domain to design. Just like a proper location address, domain name must be easy to remember must lead to increased visitors. It's good to invest a little in the domain name because it significantly impacts excellent Search Engine Optimization.